Branding & Website for Tom Perrin
WEBSITE DESIGN & LAUNCH / BRANDING & LOGO DESIGN
ABOUT THE PROJECT
Tom Perrin Ph.D., high performance business and sports coach, came to me wanting a new custom website and branding. His main goal was to create a brand and website that communicate clearly the value he offers as a coach as well as his depth of expertise.
Tom was clear in his desires for the project but it took some time to dive deep and allow the new brand and website unfold. One of the first steps was working with Kate Greer to get some great headshots with beautiful lighting. Next we had to dive into copywriting and then pulling all the visual elements in to support Tom’s message. I created a consistent brand and visual presence for Tom that looks good on mobile, desktop and in print.
Tom has a website that he likes and builds trust with his audience right away. His website traffic has more than doubled since launching in the spring of 2019. It’s been an exciting process and we’re both very proud of the result!